hello, welcome to the thread
The Thread is a podcast about becoming, through the language of style.
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It’s a space for conversations about identity, change, creativity, and the moments in between — explored through personal reflection and interviews with creatives and fashion founders.
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Here, style isn’t treated as trend or surface. It’s understood as a language: a way we express who we are, imagine who we’re becoming, and move through change with intention.​
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Coming Summer '26.
where it all began
After becoming a mother, my body, my life, and my sense of self shifted in ways I didn’t expect. I found myself searching again — not to return to who I was, but to understand who I was becoming.
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In that season, style became a way forward. Not as performance, but as a practice. A way to imagine myself into the next version of my life and slowly embody her.
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That experience shaped The Thread. It’s grounded in the belief that becoming is not linear, identity is not fixed, and style can be a powerful companion during moments of transition.
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Each episode of The Thread is approached with care. Some conversations are reflective. Others are playful. Many are deeply practical. Together, they explore how creativity, selfhood, and style intersect — from personal journeys to the building of fashion brands and creative practices.
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This is not content to rush through. It’s something to sit with, return to, and carry forward.
Samu Ncube
Host of The Thread — exploring identity, change, and becoming through style.
I’m Samu Ncube — a writer, poet, and content strategist working at the intersection of creativity, culture, and storytelling.
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I’m also the author of Things You Need to Hear Most, a book of poetry rooted in self-love. Alongside my creative work, I lead content and digital marketing initiatives across media and culture, shaping narratives that connect brands with people in meaningful ways.
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Fashion is the thread that connects it all for me — writing, mindfulness, marketing, and identity. It’s where inner work meets the outer world, and where creativity becomes embodied.
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The Thread is where those worlds come together.
artifact 02: the host
your invitation
The Thread is for anyone navigating change.
Anyone learning to recognize themselves again.
Anyone curious about the quiet power of style.
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Welcome.
You’re already woven in.
join the opening
Coming Summer '26
Join the list for early access to episodes and seasonal releases — shared first with the inner thread.